WHAT MILLENNIALS WANT: THE NEXT GENERATION OF HOTELS

The voice of a generation is always one that’s not difficult to hear, but sometimes difficult to understand. And sure, Millennials might get a bad reputation as a generation, but we can’t deny that they’ve got an impressive style and way of life. They bring to the table an appreciation of the old, mixed in with hope for a future of practicality and capacity. This trendy generation is breaking paradigms in all forms of interior design in general, and it’s refreshing. So here are some key characteristics and features of design concepts for the wayfarer generation.

Nomadism

There’s a lot of travel involved in the life of a millennial, and you can’t blame them. The nomadic life seems pretty amazing. They are the first generation seamlessly integrating travel and work. While they travel, they may accumulate certain token accessories that come together to form an eclectic style. They may decorate their own homes with a bronze statue as a trophy from Rome together with a mandala rug from India--seemingly conflicting but these treasures highlight their lifestyle. These sorts of accessories add a narrative and design function that is entirely unique and theirs. Don’t be surprised to hear a couple of stories explaining the choice accessories.

The next generation of hotels should reflect this value. Make notes to it in the design plan with honors to different countries. Purchase from a variety of suppliers all over the world. But also try to be culturally sensitive of the Millennials that come from all over the globe.

Minimalism

Out of the 2000s comes an American style perfected by the Japanese to its extremity: minimalism. There’s an elegance behind the concept that resonates a way of life: live with only what you need has now become live in chic practicality. While the extreme minimalism of the Japanese might be a little too much for designers, there’s no denying its influence on current modern interior design.

The next generation of hotels will likely not have the lavish detail we are used to. Instead, think about furniture that is easily moved around the space to fit any occasion. Fewer patterns and more solid colors that fit a bigger variety of taste. Wireless chargers increase functionality and interchangeability without intrusive cables. The more open floor space, the better.

One note on minimalism: The bare minimum for any hotel is not in the design at all; exceptional customer service is a must for the next generation of hotels.

Natural Materials

A barn door here, a robust bamboo collection there: Millennials like the rustic mixed in with the modern. Trying out natural materials in a design proposal could prove to be a very cool way to make it better. While Millennials spend less time outdoors than any generation before, they still want to feel a connection with nature. Natural materials generate that experience which a millennial will note.

One trend right now is incorporating green walls to the design plan. This is especially effective in places where guests are invited to relax: cafes, spas, or even designated workspaces. If this is too much, think about an atrium or garden space. Remember, you can filter and recycle any gray water to keep your plants happy and healthy.

If you have to cut down trees on your property, consider using it as furnishing. A large open faced wood cut room table taken directly from the trunk of a large tree is an impressive feature in any interior.

Sustainability

Using natural materials also ties into the interest of Millennials to be more environmentally conscious. Millennials use their politics as purchasing power. They have shown that they are willing to pay to have a smaller footprint. This is a huge characteristic that we cannot overlook when targeting the millennial mindset. 

Millennials are known for carrying their cellphones to bed with them and their fast-paced get-it-done quickly attitudes. But in reality, they are so much more complex. Their values are clear. They’ve harnessed technology and communication to share their tastes and are the most transparent about their motives than any other generation. They no longer appreciate design without functionality, and neither should we. It is our job to ensure we seamlessly integrate beauty and function.